Brand builder. Storyteller.
Speaker. Entrepreneur
Some people design logos. I design brands that take up space in people’s minds. I’ve spent 18 years proving that branding isn’t just business—it’s human psychology, storytelling, and a little bit of magic.
I am Ross Drakes
“Ross is like a brand strategist, stand-up comedian, and TED speaker rolled into one—except funnier and actually useful.”
Jamie Pujara
More about me
My story, told by the people who asked the best questions
More about Ross
Ross has spent years shaping the next generation of brand builders, running a branding course at the University of Johannesburg and North-West University (Potchefstroom) and guest lecturing at Vega School of Brand Design.
He’s also spoken at Stellenbosch Business School on branding and emergent technology and taken the stage at global events like the EO Global Leadership Conference, helping leaders build brands that stand the test of time.
Behind the scenes
Moments that make the journey
