Brands should do more than exist; they should matter.
In this podcast, I’ve sat down with visionary founders like Bruce Mau, Chris Do, Micheal Beirut and a host of others who know exactly what it takes to make people connect with a product, service, or company on a deeper level.
One More Question is a podcast lovingly created by the people of Nicework, a branding studio based in South Africa that serves a range of clients across the US, UK, Europe, Australia, and New Zealand.
The world doesn’t need more lazy, boring, half-arsed, poorly-built brands. In this podcast, we explore what it takes to build a great one. We interview founders who have built multi-billion dollar brands and experts who know how to get people to connect with their products, services, and companies. If you’re looking for insight into the best ways to invest in and build your brand, this may well be the podcast for you.
Our past guests include Bruce Mau, Chris Do, Aaron Draplin, Marina Willer, Michael Bierut and Fredrick Öst.
One More Question is hosted by our founder, Ross Drakes.
#welovenicework #branding #communication #purposedriven #creativity #brand innovation
In Episode #85, Ross is joined by Paul Worthington, President of Invencion
Paul has been in the branding business for over twenty years, led major branding programs across 4 continents, lived in two, had his words published by the likes of Fast Company, and won multiple awards along the way.
Previously head of strategy and client principal at renowned branding consultancy Wolff Olins, he now runs his own little-known strategic branding firm, Invencion, because his family matters more to him than long plane-rides.
Ross and Paul discuss how oversimplifying your audience will bore and repel them, how bravery is a prerequisite for growth and impact and how critical it is that the decision-makers understand branding and marketing when selecting and resourcing these functions.
Find show notes and episode highlights at https://nwrk.co/omq-paul.
To listen to previous episodes go to https://nwrk.co/omq.
If you enjoyed this episode, please leave a review and share it with your friends.
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One More Question is a podcast lovingly created by the people of Nicework, a branding studio based in South Africa that serves a range of clients across the US, UK, Europe, Australia, and New Zealand.
The world doesn’t need more lazy, boring, half-arsed, poorly-built brands. In this podcast, we explore what it takes to build a great one. We interview founders who have built multi-billion dollar brands and experts who know how to get people to connect with their products, services, and companies. If you’re looking for insight into the best ways to invest in and build your brand, this may well be the podcast for you.
Our past guests include Bruce Mau, Chris Do, Aaron Draplin, Marina Willer, Michael Bierut and Fredrick Öst.
One More Question is hosted by our founder, Ross Drakes.
#welovenicework #branding #communication #purposedriven #creativity #brand innovation
In Episode #83, Ross is joined by Jessica Bong-Woon, Associate Creative Director.
Throughout her career, Jessica has collaborated with a diverse array of brands, from innovative startups to renowned institutions, including Monzo, Meta, Wise, Omlet, Marshmallow and London’s V&A Museum, leaving her mark on each with her distinct creative perspective.
Ross and Jessica discuss how to get a deeply niche audience to care about the same things you do, how to extract the best from people and how, by varying your approach, you can find hidden gold.
Find show notes and episode highlights at https://nwrk.co/omq-jessica.
To listen to previous episodes go to https://nwrk.co/omq.
If you enjoyed this episode, please leave a review and share it with your friends.
One More Question is a podcast lovingly created by the people of Nicework, a branding studio based in South Africa that serves a range of clients across the US, UK, Europe, Australia, and New Zealand.
The world doesn’t need more lazy, boring, half-arsed, poorly-built brands. In this podcast, we explore what it takes to build a great one. We interview founders who have built multi-billion dollar brands and experts who know how to get people to connect with their products, services, and companies. If you’re looking for insight into the best ways to invest in and build your brand, this may well be the podcast for you.
Our past guests include Bruce Mau, Chris Do, Aaron Draplin, Marina Willer, Michael Bierut and Fredrick Öst.
One More Question is hosted by our founder, Ross Drakes.
#welovenicework #branding #communication #purposedriven #creativity #brand innovation
In Episode #82, Ross is joined by Armin Vit, co-founder of UnderConsideration.
Born and raised in Mexico City, Armin Vit is a graphic designer and writer now living in Bloomington, IN. He is co-founder of UnderConsideration, a graphic design firm generating its own projects, initiatives, and content. He’s also the editor and primary writer of the popular blog Brand New.
Ross and Armin discuss the boldness it takes to impress a discerning audience, the best reasons to rebrand and how giving your brand motion can help you stand out.
Find show notes and episode highlights at https://nwrk.co/omq-armin.
To listen to previous episodes go to https://nwrk.co/omq.
If you enjoyed this episode, please leave a review and share it with your friends.
One More Question is a podcast lovingly created by the people of Nicework, a branding studio based in South Africa that serves a range of clients across the US, UK, Europe, Australia, and New Zealand.
The world doesn’t need more lazy, boring, half-arsed, poorly-built brands. In this podcast, we explore what it takes to build a great one. We interview founders who have built multi-billion dollar brands and experts who know how to get people to connect with their products, services, and companies. If you’re looking for insight into the best ways to invest in and build your brand, this may well be the podcast for you.
Our past guests include Bruce Mau, Chris Do, Aaron Draplin, Marina Willer, Michael Bierut and Fredrick Öst.
One More Question is hosted by our founder, Ross Drakes.
#welovenicework #branding #communication #purposedriven #creativity #brand innovation
In Episode #81, Ross is joined by Danny Denhard, Interim Chief Growth Officer and coach.
Danny has over two decades of experience helping to operationalise and grow businesses of all sizes. Danny has led Product, Growth and Marketing Departments, helping household names and challenger brands grow and connect with customers’ hearts and minds.
Ross and Danny discuss how your brand makes you memorable and the roles community, logistics and advertising play in building successful businesses these days.
Find show notes and episode highlights at https://nwrk.co/omq-danny
To listen to previous episodes go to https://nwrk.co/omq.
If you enjoyed this episode, please leave a review and share it with your friends.
